HOME EVENTS COVERAGE

Pure DKNY Arrives

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This week DKNY unveiled a new scent that’s taking environmental initiatives called Pure DKNY.  As an extension to the Pure DKNY clothing line, the fragrance is simple and clean with a focus on pure life moments.

“Women want to do good for the environment, but not at the sacrifice of their product,” commented Trudi Loren, Vice President of Fragrance Development Worldwide for Aramis Designer Fragrances.  “We were able to make this scent as eco friendly as possible and keep the integrity of the brand.” 

 

Slatkin Inspires Students At FIT

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Early this week, home fragrance expert Harry Slatkin spoke at the Dean’s Forum, presented by the Fashion Institute of Technology’s (FIT) Jay and Patty Baker School of Business and Technology.

 

Approximately 250 FIT students heard how Slatkin made the career switch from finance to fragrance by combining business acumen and fashion sense.  Speakers at recent Dean’s Forums have included Kenneth Cole, Tommy Hilfiger, and Bobbi Brown.

 

brad johns Unveils New Studio at Red Door Spa

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Editors and friends gathered to celebrate the opening of brad johns studio on the 7th floor of Elizabeth Arden Red Door Spa in NYC this week.

 

“He created the studio using all black and white so he can showcase his artistic talent and focus on his clients hair color without getting distracted by other shades in the room,” stated brad johns’ PR representative, Michelle Sabari-Wrubel of M Booth & Associates.

 

Unilever Brands Mission to Boost Tween Confidence

 

Radio Disney's Allstar Weekend plays for guestsUnilever brands, Degree Girl, Degree Men, Dove and Suave collaborated for a VIP concert aimed at tweens with one common goal: to teach them and their parents how to gain confidence.  Held at The Angel Orensanz Foundation in NYC, Radio Disney’s hottest new band Allstar Weekend performed for editors and a handful of fans.

 

News from Bodycology and Dr. Teal's

Editors got some pampering courtesy of Advanced Beauty Systems inc. as the company introduced new additions to the Bodycology and Dr. Teal's lines. Hosted by ABS's President Chris McClain, colleague Worth Anne Herrill, and the team at DNA publicity, the two day open house was held at NYC's Spa Butterfly on 44th street and included brief presentations followed by manicures, pedicures and massages using some of the company's products.

 
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