HOME EVENTS COVERAGE Garnier Unveils HerbaShine

Garnier Unveils HerbaShine

In December, Garnier held a celebration to unveil Herbashine, it’s latest entry into the hair color universe. Editors enjoyed a light lunch as they toured the bamboo-filled oasis and vignettes that featured the exciting characteristics of the new product.

Touted as a hybrid product that offers the benefits of both Demi and Permanent color, Herbashine touts a ten-minute processing time with a tone on tone coverage that goes a step further – almost 70% gray coverage. Bamboo extract serves to strengthen hair at the heart of the follicle while additional ingredients like exclusive conditioning polymers smooth the cuticle. The Ammonia-free color also features a pleasant smell from fruit and wood extracts.

The product is arriving on shelves currently at mass retailers at a suggested retail price of $7.99. It is available in 18 shades.





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